TBC Uzbekistan Launches Fully Digital Insurance, Enters New Segment to Further Expand Ecosystem
TBC Uzbekistan, the leading digital banking ecosystem in Central Asia, has announced the full rollout of TBC Insurance as part of its strategic expansion into new high-growth financial segments.
Fully integrated into the broader TBC Uzbekistan ecosystem and accessible via the TBC UZ banking app, TBC Insurance is revolutionizing the insurance experience for Uzbek consumers by offering a seamless and fully digital service. The product launched with credit life insurance and is set to expand into a comprehensive suite of personal insurance products.
TBC Insurance was soft launched in April 2025 following the life insurance license granted by the National Agency of Perspective Projects of Uzbekistan in March 2025. Since then, consumer response has been strong, with over 140,000 insurance policies issued to date.
The business is led by Ekaterina Lotuashvili, a seasoned insurance executive with over 25 years of experience in the UK and Georgia, including at Lloyd’s of London, the world’s leading insurance marketplace.
This move aligns with TBC Uzbekistan’s strategy to diversify its offerings and deepen customer engagement across its platform. With over 50% of Uzbekistan’s population registered as users and revenue and loan book growth doubling in Q1 2025, TBC continues to scale. Recent product additions include the Salom debit card, Osmon credit card, and SME banking and lending services, creating powerful synergies across its ecosystem.
Nika Kurdiani, CEO of TBC Uzbekistan, commented:
“We see insurance as a natural extension of the TBC Uzbekistan ecosystem — a product that empowers customers to feel more secure and in control of their financial lives. With the launch of TBC Insurance, we’re continuing to thoughtfully expand our digital banking ecosystem, ensuring each new product complements the others and enhances the overall value we deliver to our customers. Insurance will be a key part of this journey, helping to deepen engagement and strengthen trust in the ecosystem.”
TBC Uzbekistan is part of London-listed TBC Bank Group, a leading provider of modern, tech-enabled financial services in the Caucasus and Central Asia. In addition to Uzbekistan, the Group operates TBC Georgia, the top financial institution in Georgia, with a 38% market share in customer loans and a 37% share in customer deposits.
